I’m about to show you my feet in this blog post, but it’s for a very good reason. I bought new socks yesterday, and while they are wonderful because of the bright colours and dazzling patterns (just what I like in a sock), I love them even more for the package design.

The brand of sock is HS, a company based in Sweden making exciting high quality combed cotton socks. Their packaging is the same basic concept of all socks, with a tiny plastic hanger, an attachment keeping the toes together, and an attachment binding the paper label to the top of the sock.

Thread used to attach the label to the sock

Tiny sticker at the sock toe

When I was taking the socks apart yesterday I was thrilled to realize they use a small sticker instead of a metal clip or a tiny piece of plastic at the toe. The same goes for the label attachment. The piece of plastic used with other socks has been replaced with thread. I hate these tiny pieces of plastic so much when I buy socks and all the brands seem to have them except HS Socks.

The plastic sock hanger

The socks still have the tiny plastic hanger for retail display purposes, maybe because they haven’t figured out a way around this yet. This is important to me because I don’t want to contribute to more tiny bits of plastic ending up in the environment just for the sake of new socks.

HS socks are a good product on many levels, and my feet are happy wearing them. I can tell these are going to be distracting because look how mesmerizing my feet are in them!